First 5 LA Social
Client: First 5 LA
Agency: Ogilvy
Role: Art Direction and Design
Team: Aiden Lee and John Estioko
First 5 LA is a non-profit organization with the mission of strengthening families, communities, and public resources so all children in Los Angeles County enter kindergarten ready to succeed in school and in life.
We developed a comprehensive social and creative strategy that established First 5 LA as the leading resource for local parents, family advocates, and policymakers. In collaboration with our strategy and account team, we develop monthly social content centered on informing and inspiring our audiences to support the Los Angeles community, families and children. For the year of 2020, we focused on the topics of voting, the U.S. Census, and COVID-19.
